The maximum effect of a poster is a striking verbal and visual reduction to the essentials. "Like something unexpected and surprising, as a kind of optical incident ..." ... "The poster must enter the emotional sphere ... like a burglar through the window, with a crowbar in his hand ..." A.M. Cassandre

Slimy pit tea – its playtime!
An anagram is a word or phrase formed by rearranging the letters of a different word or phrase, typically using all the original letters exactly once. For example, the word anagram can be rearranged into nag a ram, or the word binary into brainy.The original word or phrase is known as the subject of the anagram. Any word or phrase that exactly reproduces the letters in another order is an anagram. Someone who creates anagrams may be called an "anagrammatist", and the goal of a serious or skilled anagrammatist is to produce anagrams that reflect or comment on their subject. Wikipedia

By chance, we select only one term from a dictionary. This term we supplement with two other self-selected words, generate anagrams and find the right juxtaposition. By rearranging the basic design elements (e.g., word, point, line, from,), the context changes and we provoke new products, new moving posters. The play with the coincidence and the process generates new compositions during our work. We work analog and digital.

Material to bring to the Kick-Off
dictionary, laptop, scissors, cutter, metal ruler, pencil, Edding fat to narrow, too thin, thick brush, thin brush ,USB stick, cutting pad, research material, adhesive tapes, line, Duct tape, thread, adhesive tapes, glue: Rubber Cement, sample papers,  magazines / notebooks, newspapers, stencils, Letraset, stickers, colored pencils, pastel pencils, pair of compasses, triangle ruler, cardboard, rubber, Bostich, Postit ..

Expected Products
A  — 7 x Poster A3, 3 x A1,
XL (1260mmx 891mm) or
XXL (2100mm x 1485mm) optional
optional: AR (artiviveapp)
color: Black & white

B — Moving Poster programmed with processing

C — Documentation Format: PDF

Fonts for use as a base:
Helvetica, Favorit oder Swiss
GT Super, Century Schoolbook MT

Working form
The poster can be designed and programmed in a team (max 2 persons). The exercises do each student individually.

Learning goals

Learning goals:

— playful learning
— learning by doing
— with simple methods and technics producing
     a variety of material
     only with letters in different fonts
— get to know and understand basic rules in                 composition

— capture the influence of word and image
— work processively and in the format
— talk about your own work
— work alone and in team
— learning from each other

Criterion of the evaluation
— motivation
— variety / combinations
— expressiveness and formal aesthetics
— Presentations
— interaction Anagram/Design/movingposter
— expressiveness and formal aesthetics
— message

Books
— Geschichte des Plakates Histoire de l‘affiche History of the poster,  Josef und Shizuko Müller-Brockmann
— Generative Gestaltung entwerfen, programmieren, visualisieren, Hartmut Bohnacker, Benedikt Gross, Jul
— Postercollection, Lars Müller Publishers (verschiedene Ausgaben)
— Tissi & Odermatt, Swiss Posters, Waserverlag Zürich
— Tissi & Odermatt, Grafic Design, Waserverlag Zürich
— H. Knuchel/J. Nänni «BLUE. YELLOW. RED» colour anagrams 1991, Lars Müller
— Typo China mit einem Essay von Eva Lüdi Kong, Museum für Gestaltung Zürich, Plakatsammlung
— Posters by members of the Alliance Graphique Internationale (AGI) 1960 - 1985 ed. by Rudolph de Hara
— Plakat polski 1970-1978 [introduction: Zdzisław Schubert]
— Breaking the rules posters from the turbulent 1980s in Switzerland Plakate der bewegten 1980er Jahre
— Armin Hofmann mit einem Essay von Steven Heller, Museum für Gestaltung Zürich, Plakatsammlung
— Handmade mit einem Essay von Claude Lichtenstein, Museum für Gestaltung Zürich, Plakatsammlung
— Ralph Schraivogel mit einem Essay von Robert Massin, Museum für Gestaltung Zürich, Plakatsammlung
— Schwarz und Weiss mit einem Essay von Lars Müller Black and white with an essay by Lars Müller
— Visuelle Wahrnehmung = Visual perception, Jürg Nänni, Sulgen, Niggli
— Poemotion 3 Takahiro Kurashima, Lars Müller Publishers
— Optical Illusions and the visual arts, Ronald G. Carraher, Jacqueline B. Thurston
— Das Bild als Schein der Wirklichkeit, Herbert Schober, Ingo Rentschler, Moos Verlag Münschen 
— See waw, Hans Knuchel, Jürg Nänni, Lars Müller Publishers

Links
— Anagramm-Generator de: http://www.nlp.de/cgi-bin/anagrams/wordplay.cgi
— Anagramm-Generator eng: http://www.wordplays.com/anagrammer
— https://www.grillitype.com/typeface/gt-super
— https://www.abcdinamo.com/front
— https://www.linotype.com/de/1549538/egyptienne-f-schriftfamilie.html
— https://lineto.com/
— https://www.milieugrotesque.com/
— blelb ist ein Labor für Gestaltung zwischen Kunst und Technik:
http://www.blelb.ch/
— Space type Generator:
https://editor.p5js.org/full/ryzpqAjKm
— chanching Fonts
https://www.standardabweichung.de/design/projekte/html5/design-font-chemical-munich
Graphic Classics / Some Inspirations:
please google:
— Armin Hofmann 
— Moholy Nagy Typography
— Wolfgang Weingart Typography
— Emil Ruder
— Koichi Sato
— Max Bill
— Ralph Schaivogel
Graphic Now / Some Inspirations:
http://dia.tv/nike-basketball/
http://www.studiofeixen.ch/
http://www.therodina.com/ecstatic-trap/
http://a-g-i.org/
http://www.johnsonkingston.ch/index.php?/do-make
http://erichbrechbuhl.ch/
http://yaherd.tumblr.com/
http://hubertus-design.ch/
http://www.ludovic-balland.com/en/poster/0/poster.html
http://www.vier5.de/10/info.html
https://www.google.ch/search?q=na+kim&espv=2&biw=
1393&bih=775&source=lnms&tbm=isch&sa=
X&ved=0ahUKEwiwxK2aztfPAhXEsxQKHetIBwQQ_
AUIBigB£
http://www.ok-rm.co.uk/cat/selected
WHICH WALLS
https://intern.zhdk.ch/?wandgestaltung
https://intern.zhdk.ch/fileadmin/data_subsites/data_serviceportal/FM-Downloads/Gestaltung_von_Waenden__Reglement_und_Anhaenge.pdf
KLEISTERN
https://www.youtube.com/watch?v=hLr-8vETkvI
A MOVING POSTER COLLECTION
http://www.themovingposter.com/—
ARTIVIVE APP
https://artivive.com/
Inspiration films ;) (concerning the theme play and coincidence )
Adriano Celentano:
https://www.youtube.com/watch?v=G96luhHhxnI
https://www.youtube.com/watch?v=-VsmF9m_Nt8
Fischli Weiss, Der Lauf der Dinge:
https://www.youtube.com/watch?v=L_HWDQxcngE
Michelangelo Antonioni, Professione Reporter, Final Scene :
https://www.youtube.com/watch?v=pvbqy8FZq8Y

Graphic Design Lab LF / RMP

09.

30 Kick-Off

@ Nieves
Köchlistrasse 5
— Anagramm

it Aufgabenstellung bekanntgeben
—

Typoinput Din-Format und Type RMP
RMP– 4.K14

Graphic Design Lab

14.00 — Illustrator crash course
— warm up /  Idea sketch
— Material-Lab 1 / A11

Graphic Design Lab
09.00–12.00 presentations
Blowups

?? others ore 13:00 — Programming basic with LF

Graphic Design Lab
Independent study
— Matrix exercises ?
— Material-Lab 2 / Blowup

Graphic Design Lab
08:30–11:

30 — Mentoring RMP with Luke?
— state pf project
— favourite A3's

Graphic Design Lab
08:30–11:30 — Mentoring RMP
— state pf project
— favourite A3's

Graphic Design Lab
09.

00

4K14
Input Artivive App 
& Indesign (fakultative) RMP

13:30 — 17:00
optional Mentorings / Wall planning RMP

reactiing Poster, Documentation A4

Graphic

Design Lab

09.00 — handing out 11 A3 print and 3 A1 prints per Person (Black and White) for the Wall  — pasting the wall

Graphic Design Lab

09.30-11:30 — final Presentation
Project Room IAD
moving Posters LF & JS & RMP

Typo & Icons
09.00 — 12.00

Kick-Off

Typo & Icons
09.00

— 12.00 optional mentoring

Typo & Icons
13.00 — 17.00
Independent Study

13.30 — pasting the wall
finalize Moving Poster / Documentation A4
Artivive App (fakultative)

13:00 — Programming basic with LF

Graphic Design Lab
Documentations

13.00 — 17.00

Typo & Icons
13

.00 — 17

.00
Independent Study

Typo & Icons
09.00 — 12.00 Mentoring

Typo & Icons
09.00 — 12.00

Mentoring

Typo & Icons
13.00 — 17.00

Independent Study

Graphic Design Lab
presentations @ Nieves

Typo & Icons
13.00 — 17.00

Independent Study

Typo & Icons
13.00 — 17.00

Independent Study

Typo & Icons

09.00 —

12.00

Final presentation

Graphic Design Lab + Typo & Icons
Documentations

13.00 — 17.00

I