The maximum effect of a poster is a striking verbal and visual reduction to the essentials. "Like something unexpected and surprising, as a kind of optical incident ..." ... "The poster must enter the emotional sphere ... like a burglar through the window, with a crowbar in his hand ..." A.M. Cassandre

Slimy pit tea – its playtime!
An anagram is a word or phrase formed by rearranging the letters of a different word or phrase, typically using all the original letters exactly once. For example, the word anagram can be rearranged into nag a ram, or the word binary into brainy.The original word or phrase is known as the subject of the anagram. Any word or phrase that exactly reproduces the letters in another order is an anagram. Someone who creates anagrams may be called an "anagrammatist", and the goal of a serious or skilled anagrammatist is to produce anagrams that reflect or comment on their subject. Wikipedia

By chance, we select only one term from a dictionary. This term we supplement with two other self-selected words, generate anagrams and find the right juxtaposition. By rearranging the basic design elements (e.g., word, point, line, from,), the context changes and we provoke new products, new moving posters. The play with the coincidence and the process generates new compositions during our work. We work analog and digital.

Material to bring to the Kick-Off
dictionary, laptop, scissors, cutter, metal ruler, pencil, Edding fat to narrow, too thin, thick brush, thin brush ,USB stick, cutting pad, research material, adhesive tapes, line, Duct tape, thread, adhesive tapes, glue: Rubber Cement, sample papers,  magazines / notebooks, newspapers, stencils, Letraset, stickers, colored pencils, pastel pencils, pair of compasses, triangle ruler, cardboard, rubber, Bostich, Postit ..

Expected Products
A  — 7 x Poster A3, 3 x A1,
XL (1260mmx 891mm) or
XXL (2100mm x 1485mm) optional
optional: AR (artiviveapp)
color: Black & white

B — Moving Poster programmed with processing

C — Documentation Format: PDF

Fonts for use as a base:
Helvetica, Favorit oder Swiss
GT Super, Century Schoolbook MT

Working form
The poster can be designed and programmed in a team (max 2 persons). The exercises do each student individually.

Learning goals
— playful designing
— to produce a variety of material with simple means 
— know and understand various rules of composition
— Capture word & image influence
— work processively
— talk about your own work
— reflect on one's own work
— allow the coincidence

Criterion of the evaluation
— motivation
— variety / combinations
— expressiveness and formal aesthetics
— Presentations

Books
— Geschichte des Plakates Histoire de l‘affiche History of the poster,  Josef und Shizuko Müller-Brockmann
— Generative Gestaltung entwerfen, programmieren, visualisieren, Hartmut Bohnacker, Benedikt Gross, Jul
— Postercollection, Lars Müller Publishers (verschiedene Ausgaben)
— Tissi & Odermatt, Swiss Posters, Waserverlag Zürich
— Tissi & Odermatt, Grafic Design, Waserverlag Zürich
— H. Knuchel/J. Nänni «BLUE. YELLOW. RED» colour anagrams 1991, Lars Müller
— Typo China mit einem Essay von Eva Lüdi Kong, Museum für Gestaltung Zürich, Plakatsammlung
— Posters by members of the Alliance Graphique Internationale (AGI) 1960 - 1985 ed. by Rudolph de Hara
— Plakat polski 1970-1978 [introduction: Zdzisław Schubert]
— Breaking the rules posters from the turbulent 1980s in Switzerland Plakate der bewegten 1980er Jahre
— Armin Hofmann mit einem Essay von Steven Heller, Museum für Gestaltung Zürich, Plakatsammlung
— Handmade mit einem Essay von Claude Lichtenstein, Museum für Gestaltung Zürich, Plakatsammlung
— Ralph Schraivogel mit einem Essay von Robert Massin, Museum für Gestaltung Zürich, Plakatsammlung
— Schwarz und Weiss mit einem Essay von Lars Müller Black and white with an essay by Lars Müller
— Visuelle Wahrnehmung = Visual perception, Jürg Nänni, Sulgen, Niggli
— Poemotion 3 Takahiro Kurashima, Lars Müller Publishers
— Optical Illusions and the visual arts, Ronald G. Carraher, Jacqueline B. Thurston
— Das Bild als Schein der Wirklichkeit, Herbert Schober, Ingo Rentschler, Moos Verlag Münschen 
— See waw, Hans Knuchel, Jürg Nänni, Lars Müller Publishers

Links
— Anagramm-Generator de: http://www.nlp.de/cgi-bin/anagrams/wordplay.cgi
— Anagramm-Generator eng: http://www.wordplays.com/anagrammer
— https://www.grillitype.com/typeface/gt-super
— https://www.abcdinamo.com/front
— https://www.linotype.com/de/1549538/egyptienne-f-schriftfamilie.html
— https://lineto.com/
— https://www.milieugrotesque.com/
— blelb ist ein Labor für Gestaltung zwischen Kunst und Technik:
http://www.blelb.ch/
— Space type Generator:
https://editor.p5js.org/full/ryzpqAjKm
— chanching Fonts
https://www.standardabweichung.de/design/projekte/html5/design-font-chemical-munich
Graphic Classics / Some Inspirations:
please google:
— Armin Hofmann 
— Moholy Nagy Typography
— Wolfgang Weingart Typography
— Emil Ruder
— Koichi Sato
— Max Bill
— Ralph Schaivogel
Graphic Now / Some Inspirations:
http://dia.tv/nike-basketball/
http://www.studiofeixen.ch/
http://www.therodina.com/ecstatic-trap/
http://a-g-i.org/
http://www.johnsonkingston.ch/index.php?/do-make
http://erichbrechbuhl.ch/
http://yaherd.tumblr.com/
http://hubertus-design.ch/
http://www.ludovic-balland.com/en/poster/0/poster.html
http://www.vier5.de/10/info.html
https://www.google.ch/search?q=na+kim&espv=2&biw=
1393&bih=775&source=lnms&tbm=isch&sa=
X&ved=0ahUKEwiwxK2aztfPAhXEsxQKHetIBwQQ_
AUIBigB£
http://www.ok-rm.co.uk/cat/selected

A MOVING POSTER COLLECTION
http://www.themovingposter.com/—

Inspiration films ;) (concerning the theme play and coincidence )
Adriano Celentano:
https://www.youtube.com/watch?v=G96luhHhxnI
https://www.youtube.com/watch?v=-VsmF9m_Nt8
Fischli Weiss, Der Lauf der Dinge:
https://www.youtube.com/watch?v=L_HWDQxcngE
Michelangelo Antonioni, Professione Reporter, Final Scene :
https://www.youtube.com/watch?v=pvbqy8FZq8Y

Sound & Video

Graphic Design Lab

09.00 Kick-Off 4K14 
— Anagramm it 
— Lab 
RMP– 4.K14

Graphic Design Lab

Independent study
— Matrix exercises 
— Lab 
RMP – Atelier IAD

Sound & Video

14.00 — Illustrator crash course
— Independent Study / Idea sketch
— optional Mentoring
— presentations 
RMP – 4.K14

Sound & Video

Graphic Design Lab

08:30–11:00 — Mentoring LF & JS & RMP

Graphic Design Lab

09.00–13:00 Independent Study

Typo & Icons

09.00 — 12.00 Kick-Off

JS – 4.K14

Typo & Icons

13.00 — 17.00

Independent Study

Sound & Video

Graphic Design Lab

08:30-11.30 Mentoring: JS & RMP

Graphic Design Lab

9.00-12.00 — optional Mentoring RMP

Graphic Design Lab

09.00 4K14 — Students Presentation
2 min. per Studentoptional Mentoring RMP

Typo & Icons

09.00 — 12.00 Mentoring

JS – 4.K14

Deliverables: Exercise 01.1 – 02.2

Sound & Video

Typo & Icons

13.00 — 17.00

Independent Study

Graphic Design Lab

09.00 — Poster Production 4K14
how to...

Graphic Design Lab

09.00 — Mentoring JS & RMP

Typo & Icons

09.00 — 12.00 Mentoring

JS – 4.K14

Graphic Design Lab

09.00 4K14 — Students Presentation
2 min. per Student
Input AR ? RMP

Typo & Icons

13.00 — 17.00

Independent study

Graphic Design Lab

09.00 — optional Mentoring RMP

Graphic Design Lab

09.30-12.00 — final Presentation
moving Posters LF & JS & RMP

Typo & Icons

09.00 — 12.00 Mentoring

JS – 4.K14

Typo & Icons

09.00 — 12.00 Final presentation

JS – 4.K14

Typo & Icons

13.00 — 17.00

Independent Study

Typo & Icons

13.00 — 17.00

Documentation